How will Google treat new TLDs?



How will Google treat the new nTLDs where any Top Level Domain is possible e.g. for corporations e.g. www.portfolio.mycompanyname regarding influence on ranking and PageRank? RobertvH, Munich

You can find more discussion of the new TLDs here: https://plus.google.com/109412257237874861202/posts/4VaWg4TMM5F and of course in our Webmaster Help Forum: http://groups.google.com/a/googleproductforums.com/forum/#!forum/webmasters

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5 thoughts on “How will Google treat new TLDs?”

  1. Hi there,

    I have recently been trying to rank a .online domain and have not noticed any movement. Also, I have been told by other SEO's that the TLD's do not rank as well. It seems from your video that this is not the case? Is it easier to rank a .com. I am wondering if I should even spend any more time on the .online

    Also, it seems that all the .com's are taken……. What are we going to do now?

    Looking forward to your response.

    Thanks

  2. Google's algorithms can handle spam, but when it becomes blatant copy writing things will need to change and domains will stop being a necessity, instead a central trusted profile will be created, which is controlled by each respective company instead of the traditional website. This move is already happening and new search engines will evolve to accommodate the changes. I work for a UK company bsearcher .co.uk who have already started the revolution with a new business search engine

  3. With the release of so many new TLDs, is it not just going to kill the way domain registering works? Matt fails to explain anything in this video, just states that Google will handle it.
    It is already a nightmare for brands to be tied directly to a company with the smaller range of TLD's available, when this grows companies will start to give up and black hat SEO will take over.

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