Let’s talk Content Decay | Search Off the Record
“Content Decay” generally refers to the natural decline in relevance and effectiveness of online content over time due to various […]
SEO
Can I make sure Google always uses my meta description tags for snippets?
Youser from Siegen, NRW asks: “I use “description tags”. Still Google search results often start with a date or alter
Building a better website for Steve
Making a website is no easy task, but what if your search engine had guidelines and best practices in place
Preparing for page experience ranking | Session
Last November, we announced that page experience ranking changes would go live on Google Search in 2021. In this Session,
What is the best way to check your own site for keyword rankings?
What is the best way to check your own site for keyword rankings, e.g if I wanted to target a
SEO
The RRSP Dilemma: Why Banks Promote It Over Better Alternatives | Dwight Heck
Understanding RRSPs: What Are They and How Do They Work? Registered Retirement Savings Plans (RRSPs) are tax-advantaged investment accounts designed
Underscores vs. dashes in URLs
Matt Cutts explains the difference between how Google interprets underscores and dashes in a URL. Have a question? Ask it
Has Google changed the relevancy it awards to social media?
On February 26, 2009, Google software engineer Matt Cutts collected questions on Google Moderator and answered many of them on
Why would an FAQ page rank above a site’s homepage?
Alex asks: “Sometimes, when you search for a company or so, you won’t get the main page as a search
Is the “Panda” algorithm update affecting non-English searches?
Is Google Panda affecting other countries besides USA? SEOCharlie, Costa Rica This change has now launched for additional languages. Learn
Finding your site on Google
Learn how to find if your site is in Google’s search results already, and if it’s not, how to get
How will Google interpret links to URLs ending with a campaign tag?
Will Google interpret links to URLs ending with a campaign tag like ?hl=en (www.example.com?hl=en) as a link to www.example.com or
Launching Search Central Live Deep Dive
In this episode of Search Off the Record, Google’s Martin Splitt, Cherry, and Gary Illyes discuss the exciting expansion of
Does the number of subdirectories in a URL affect its ranking?
How much of a difference does the number of levels in the URL make? Does ‘www.domain.com/keyword’ give much higher rankings
Top 5 things to consider for your website – Search for Beginners Ep 7
In this episode of Search for Beginners, we go over the top 5 things you should consider to get your