Danielle Marshak, Product Manager at Google, shares best practices to help your videos appear in Google Search and Discover. Learn how Google indexes videos, features where videos appear on Google, and what you can do to optimize for these features.
Video Best Practices → http://goo.gle/3rAw8vH
Video Structured Data Markup → http://goo.gle/3v4rSqB
Video Sitemaps → http://goo.gle/2OHCXNl
Max-Video-Preview Meta Tag → http://goo.gle/2N0H5Ym
00:00 Introduction
01:07 How Google indexes videos
02:12 Video features on Google
03:45 Video Best practices
03:51 Make your videos available on the web
04:10 Provide structured data with VideoObject markup
04:38 Include high-quality thumbnails
04:59 Submit a video sitemap
05:11 Make video content files accessible
06:07 Video best practices recap
Watch all Search Central Lightning Talks → https://goo.gle/2VclBJz
Subscribe to the Google Search Central Channel → https://goo.gle/SearchCentral
#videoseo #SEO #SearchLightningTalks
source
What about all the YouTube videos on blog and ecommerce sites which got de-indexed??? And these are 100,000+ of these. What about them??????
Hi Danielle, the videos embedded from another site other than youtube, do they show up in the videos tab? Because my site only has embed and is in the air 3 years, only half of the content appear in the video tab and everything is correct the part of meta data.
Great Tips
I normally post my videos to youtube and then embed them in my pages. Im assuming that google grabs from youtube in its search results so most of this is not needed for me?
Fala em português brasil
Hi Danielle,
Can you tell me if the length of the video is taken into account?
And also, what about the number of video views if it's a YouTube video for example… do they play any role here?😊
Thanks
clear
เช่นตัวหัวคิด ผิด มี ใช้ กลับ สุดแล้ว ปี เดือน เวลา ที่ มกัน ปทท มช่ มะน ผิด กฎหมาย กฏหมาย โลก ธุรกิจ web tread to america
Very well done Danielle! 🙂
Would you kindly reply back with any up to date video tutorial of this subject please. Your's is the only one that I'm aware of.
Very useful, thanks!
Thankyou bos
Pls Help My site post show as "Discovered Currently not discovered" google search console Last crawl date N/A
Video marketing can offer any business a concise channel to promote brand identity and public awareness, while delivering concise and relevant information to the desired audiences. It can also allow for direct marketing to specified demographics through multiple media channels – in short, a tailored video can be produced for a tailored audience. Having a strong video marketing element can also improve your website’s SEO, visitor engagement and, ultimately, ROI.
Thank you so much!
Thank you so much
Thank you, Danielle!
I'm using WordPress not coding, so how would I add the structure data?
Video best practices was never been so cute. I mean beautiful video.
Interesting is this just for self hosted videos – what if you mostly host videos on third party sites like YouTube or Video
If I normally upload all my videos to YouTube, how can apply these practices? Do I have to host pages on my site about each video as well? It would be awesome if you tell us how to optimize YouTube videos for search as well …
When talking about Video Best Practices then how come we know that what URLs to use in Content URL, Embed URL and Thumbnail for YouTube Videos for Structured Data?
why do you ask stupid questions like if this video is ok for kids to watch or not? has it ever mattered?
Great tips ✔️, thanks
good news thanks for youtube
Hi Great Tips. Thank you.
Can you please elaborate more on video structured data mark up? If I have a video on YouTube, How do I provide Structured data markup? I mean where should I add the code?
Also, what do you mean by making video content file accessible to Google? What should I do exactly here?
Subtitles are available in Portuguese, Spanish, Vietnamese, Hindi, Russian, Japanese, Korean, Indonesian, Chinese and English for this video. Click on the Settings icon in the bottom right corner of the video, and select Subtitles/CC from the menu.