The Future of the Web: SEO Mythbusting



In this final episode of SEO Mythbusting, Martin Splitt (WebMaster Trends Analyst, Google) and his guest Dion Almaer (Director, Web Dev Ecosystem, Google) discuss what technical SEO might look like as the web keeps evolving, such as:
The same content in multiple versions, PWA/desktop site/AMP/etc. vs Google Search and SEO (2:19)
Current & future web & SEO tool integration (Google & third parties) (4:50)
The “unknown” variables & search performance (7:32)
Are web components and virtual scroller compatible with SEO? (10:06)
The future of assistants, and semantic & structured data (12:38)

Documentation mentioned in this episode:

Chrome Dev Summit 18’ – Keynote → https://goo.gle/2ZZulSI
Search-related tools → https://goo.gle/2XBnwcF
Web components → https://goo.gle/2XlTlqw
Virtual scroller → https://goo.gle/326tukX
Fix search-related JavaScript problems → https://goo.gle/search-js-troubleshooter

Watch all SEO Mythbusting episodes →
https://goo.gle/SEO-Mythbusting
Subscribe to Google Search Central → https://goo.gle/SearchCentral

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22 thoughts on “The Future of the Web: SEO Mythbusting”

  1. Acabo de suscribirme a su canal; excelentes reflexiones; a partir de pedir que se revisara el contenido de mis tres páginas web, han aparecido los videos de SEO Mythbusting y he encontrado que las entrevistas con diferentes actores me aclara cantidades de inquietudes. gracias. gracias.

  2. Stumbled on this to ask a possible myth busting question re hosting location. I use and love Siteground but I constantly here people still say you must use an Irish hosting company to rank in Ireland. Is there any truth in this?

  3. Hello Guys! So I have just done my schema on my website (eCommerce). Using a plugin called rich snippet. And when I click validate fix, the same error still occurs. Please, what more should I do? Who can help me out? I will really appreciate

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