In this episode of SEO Fairy Tales, Martin Splitt and Ruth Mesfun, a software engineer at Zillow, share a case study from a previous employer about mobile users dropping off of product pages which was attributed to latency performance issues. Ruth shares her experience deep diving into what was causing these performance issues from plugins, packages, GIFs, and images. Learn about which problems were quick fixes, bundle splitting, which plugins or packages contributed to the latency issues, and more!
Chapters
0:00 – Intro
0:53 – A bizarre bounce rate
1:52 – Performance problems?
2:35 – Investigating with Lighthouse
3:30 – Problematic plugins
4:26 – GIF grief
5:17 – Image loading
6:07 – Scripting your tests
7:56 – The toolbox for troubleshooting
9:39 – Packing only what you need
11:52 – Enjoying the results
13:42 – Wrap up
Case study example script: https://github.com/chrisbolin/lighthouse-example
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#TechnicalSEO #Latencyproblems #pageperformance
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Wooow. The problem described sounds so obvious and should be detected in no time without complex tooling. Using (too many) plugins make developers life easier but servers life miserable 😉
👍 – Happy New Year Martin!
I always use Lighthouse in the Chrome browser to test page performance.
Muiyo la vida
Great video, Can I ask that did you share the lighthouse script or not?
can you share link for script
Thank you! Happy New Year!
You should take care about your You Tube first Google
It might have happened to many suspended accounts that they didn't have locked phones and someone else misused their accounts and you SUSPENDED their accounts
really really great episode and I need that script PLEASE!!!
Hello, good morning.
I have question, which better google lighthouse vs google test speed perfomance? Because both of tools have different result.
Where link to the tool? lol
Thanks you from Vietnam I wanna ranking top 1 But my competitors have too much money to take the top spots