In a lively exchange, Matt Bacon and Jesse Cannon alongside contributions from attendees, delve into effective networking strategies for shy individuals at music events, highlighting the importance of asking questions and showing genuine interest in others. The discussion transitions to balancing digital presence with real-world networking, offering practical advice for musicians in today’s digital age. They emphasize community building, both online and in person, as a crucial element for artists. The conversation also explores managing band dynamics, particularly when workload distribution is uneven. Advice on spending and avoiding wastes in music promotion, leveraging TikTok for engagement, and navigating the challenges of promoting singles versus albums further enrich the dialogue. Additionally, insights on the diminishing returns of physical music formats in the streaming era and the nuanced approach needed for playlist promotion are shared. The session culminates in encouraging the formation of meaningful connections within the music community, emphasizing that success often hinges on collaboration and community engagement.
00:00 Kicking Off with Networking Tips for Introverts
02:29 Navigating the Digital vs. In-Person Presence in Music
08:03 Leveraging Solo Performances with Technology
11:34 Maximizing Exposure Without Breaking the Bank
16:38 Crafting a Consistent Release Strategy in the Digital Age
20:52 The Essentials of Making It in Music
26:05 The Role of Physical Media for Emerging Artists
27:49 The Art of Music Merchandising: Cassettes, CDs, and Collector’s Items
29:51 The Unheard Vinyl: A Tale of Music, Mistakes, and Missed Opportunities
31:13 Promoting Music in the Digital Age: Strategies for Singles and Albums
37:34 Navigating the Music Industry: Playlists, PR, and Where to Spend Your Money
43:50 Creative Content and Community: Leveraging TikTok for Music Promotion
49:59 Band Dynamics and Distribution of Effort: A Candid Discussion
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👽 Reddit On Music Promotion: https://www.reddit.com/r/MusicPromoTips/
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I am a member of Jesse's YouTube channel paying $5 a month – it is by far the best money that I spend on music. As a member, I highly recommend that all aspiring artists who are serious about having a career immediately join as a member.
Make live versions of your songs if they are hard to replicate live. Compare live Zeppelin to studio. Completely different songs almost in some instances. One more reason for audience to attend the live performance
My mixer is $1,000 like if he does 6 mixes a day he gets 360,000 a year :')
Hey Jesse! could we get a new video on distributors? or who do you reccomend top two?
Ima need a concept album “Bacon Cannon”
If you're enjoying this video and want more like it. For $5 a month I dissect all the most innovative marketing techniques musicians are using to go from 0 to millions of streams RIGHT NOW. You will probably love this video if you are looking for that. https://youtu.be/GluO76Bj0Tg
Thanks Jesse and Matt, absolute pearls of wisdom. Currently on my debut release and feels like I'm walking alone through a baron desert…watching this has reinvigorated me and reminded me how important the community work will be, along with a massive slice of patience and persistence! I shall be joining the members group to dig deeper and find out my homework! Thanks again 🙏❤️
Absolutely killer. I live in Houston, but would love to attend one of these one day. Unfortunately, that's hard for me atm. Thanks for sharing this ❤
I did not have the viper reference on my bingo card for this video.
Gold
Matt switched the cigar for the wine cup smh… lol excited for this video!
Jesse do this every month you’re gonna be rich 🤑
Jesse your stuff is the best thank you!!!!