In this episode of Google Search News, John Mueller shares major updates of Google’s official launch of Generative AI Performance Reporting inside Google Search Console, alongside a brand-new control that allows site owners to manage how their content grounds responses in features like AI Overviews and AI Mode.
John also covers the newly announced Search Profiles for US creators and publishers, updated documentation for optimizing for generative AI, and key industry insights from the SEO community.
If you are trying to understand your site’s visibility inside AI Overviews or want more control over your digital brand footprint on Google Search, this update has everything you need.
💬 Drop a comment below: Do you have access to the new Generative AI performance reports yet? What does your data look like?
Resources:
🔗AI guide →
https://developers.google.com/search/blog/2026/05/a-new-resource-for-optimizing
https://developers.google.com/search/docs/fundamentals/do-i-need-seo
🔗AI Reporting →
https://developers.google.com/search/blog/2026/06/gen-ai-performance-reports
https://support.google.com/webmasters/answer/16984139
🔗AI Control →
https://blog.google/products-and-platforms/products/search/new-controls-website-owners/
https://support.google.com/webmasters/answer/16908024
🔗Community:
Kelly-Anne Crean → https://www.womenintechseo.com/knowledge/seo-habits-for-consistent-results/
Bengü Sarıca Dinçer →
https://www.searchenginejournal.com/reporting-uncertainty-without-losing-credibility/569141/
Marie Haynes →
https://www.mariehaynes.com/why-googles-new-google-agent-is-the-biggest-mindset-shift-in-seo-history/
🔗Search Profiles →
https://blog.google/products-and-platforms/products/search/a-new-profile-to-help-publishers-and-creators-highlight-their-work-on-search/
🔗More Search →
https://developers.google.com/search/docs/appearance/preferred-sources
https://blog.google/products-and-platforms/products/search/original-high-quality-content-search/
https://blog.google/products-and-platforms/products/search/new-controls-website-owners/
Watch more Google Search News → https://goo.gle/SearchNews
Subscribe to the Google Search Central YouTube Channel → https://goo.gle/SearchCentral
#GoogleSearch #SEO #SearchNews
Speaker: John Mueller
Products Mentioned: Search Console
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Please add this to Everyone, Or Nobody ! The "Testing" I'm sure has already been done, Restricting who can access this data is NOT a level playing field . To not even have the "Option" page in settings to Allow it on your site makes no sense at all. Plz Fix asap !
doma harigatto
did you not include the clicks to websites through google ai impressions because the click through rate is 1% which makes building a websites to make money through google search unfeasable..
3:14 great feature 👍
YAY!!! finally
Scammers
I dont see these options – when can US based companies begin to see this in search console?
Really waiting for the IA reporting!
There's no event in Sri Lanka?
I hope you'll share more statistics on AI. Thank you, especially for sharing your insights on AI.
Why would you hide CTR from the Generative AI reporting?
Can we get ai query?
थैंक यू यूनिवर्स🎉❤🎉❤🎉❤🎉❤🎉❤