A lively discussion led by music marketers Jesse Cannon and Matt Bacon introduces strategies for musicians to overcome common flaws in promoting their music. It includes advice on consistent music releases, the importance of content creation, the strategic use of singles and albums, and navigating the complexities of PR, ads, and playlist placements. It also touches on the smart allocation of budget for indie artists, emphasizing collaborations with professionals for better production and leveraging social media influencers. Further, the script dives into practical tips on integrating music promotion into engaging content on platforms like TikTok. The video concludes with insights on how to effectively spend money as an indie artist and the benefits of self-produced content.
00:00 Unlocking Music Marketing Secrets: Breakthrough Strategies for Musicians
00:50 Promoting Your Music: Singles vs. Albums
01:56 The Power of PR and Advertising in Music Promotion
03:24 Maximizing Your Music with Physical Products
04:06 Crafting a Narrative: The Key to a Successful Music Campaign
06:19 Navigating the Music Industry: Insights and Strategies
06:54 The Biggest Financial Pitfalls for Musicians
09:48 Investing Wisely: Where to Spend Your Music Budget
11:11 Leveraging TikTok for Music Promotion: Real-World Strategies
11:46 Exclusive Insights: Join the Members Only Feed
13:06 Creative Content Creation: Tips and Tricks
Follow Matt Bacon @bacons.bits
Watch the full Q&A https://youtu.be/cU8JLfYNJpg
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👽 Reddit On Music Promotion: https://www.reddit.com/r/MusicPromoTips/
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the more i learn about modern music marketing the more i just wanna forget about music delete my self
You guys are gonna be mad at me for this yet I felt like it was very hard to follow. Both great content creators, you always have good points. This particular session, constantly contradicting each other. I couldn't really get information out of it, especially as it related to the video title. You still rock fellas.
my biggest spend so far has been on producers. At this point, I literally would date Jack Antonoff so he could do it for free
13:50 brain is triggered. Its D12. " MY BAND, MY BAND, MY BAND, MY BAAAAAAND, AYYY YEAHH. SOMTHING SOMTHING, MY SALSA
Don´t wanna be rude, but what is with you and Chainsmokers? I don´t get it 🙂
im definatly struggling w numbers. I see positive indicators that im on the right track, but numbers are dismal. thanks for the tips. pulled up the spotify for artists login and checked out every noise. hope to have things in gear by the fall. Things are different than they where 5 years ago, let alone last year. thank you.
Thank you for sharing! ❤ I love learning more about how to optimize video growth. 15:27
You really retired from Mixing?
You guys were here in town and I'm just finding out now????? TF
I love your videos my new single ended up doing way better than all my previous singles in only the first 2 days of it being out, I am still a very small artist but your advice has helped and encouraged me to form close relationships with some of my main influences in my genre so this is just a lil appreciation comment, keep making great content thank you 🙂
why not just … practice awareness so you can make the same and even better observations yourself ? instead of forever paying some one to point out what is in front of you – you're screwed anyway if you have to do that you won't make it just waste money n time
just making the people with talent have to spend more on advertising to be heard above the noise.
Political Punk is what Dub Industrial 🏭 and Dub House is all about
Proper acknowledgment and Credit for studio and sound engineers with gratitude 🙏 will always have longstanding future relationships too?!
What would be an example of the perfect contract for a newer artist being signed to a large record label?
🔥🔥🔥
the pattern is most musicians go to these events, watch these videos for years and they get no results. the reason is your wasting your time on this. the solution – go make a good song or 20, and if it's good enough you'll be far way better than those who try to follow all these 10000 advices. Imho no disrespect
king shit right here
Does having good content alone really correlate over to amount of streams? What if you're doing well with content but people aren't taking that extra step to go stream your music?
What are you calling "PR"?
Streams dont matter.
Thanks for doing this! Going to watch the full length and take notes 😎
Thanks for sharing these!