CMWorld 2014 – Measuring the ROI of Storytelling

see url This is a clip from JoAnn Sciarrino’s session at Content Marketing World 2014. She explains a new method to measure…

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CMWorld 2014 – The ROI of Content

This is a clip from Julie Fleischer’s session at Content Marketing World 2014. Her keynote was on how Kraft learned…

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ICC 2016 – Measuring the Effectiveness of Content – Andrea Ames

Do you know the definition of “effectiveness” as it relates to content? Do you know what you should be measuring…

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#CMWorld 2016 – 7 Keys to Owning the Digital Age – Marcus Sheridan

REGISTER TODAY FOR CONTENT MARKETING WORLD 2017 #CMWorld: http://www.contentmarketingworld.com/ Want to stand above the noise and get exceptional results? Want…

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Revolution in Resonance: The Art of Content Production & Science Behind It – Misia Tramp

REGISTER TODAY FOR #CMWorld 2018 #CMWorld: http://www.contentmarketingworld.com/ Content is in a historic transformation. New technologies are helping brands to make…

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#CMWorld 2015 – How to Adapt a Mature Content Marketing Program – Felicia Yukich & Sarah Nabors

Four Seasons Hotels & Resorts has been a pioneer in developing industry-leading content programs. In this clip from Content Marketing…

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Marketing Talk Live: Measuring success in the connected world

Businesses are better in a connected world and Facebook believes in demonstrating the value that your business creates by measuring…

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#CMWorld 2015 -Tools to Optimize Your Content Marketing – Ian Cleary

Need to achieve significant performance improvements with content marketing? In this clip from Content Marketing World 2015, Ian Cleary discusses…

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