Face 2 Face – a new video and podcast series by Facebook

important link Hear from industry thought leaders from KPMG, TBWA, Optus, Velocity, Host/Havas, Guzman y Gomez, AFL and Initiative as they go…

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Measuring the Impact of Social Media Campaigns

Marketing programs that successfully integrate paid, owned and earned media amplify your impact exponentially. But this media mix also produces…

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一休:Last Days of Last Click – ラストクリックから、人ベースの効果測定へ – | Facebook Business

一休が実施した調査結果で、Cookieベースでは広告の効果を見誤るリスクが高いことが改めて確認されました。 https://www.facebook.com/business/m/discover-growth/measurement/ikyu/ source

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#CMWorld 2015 – How to Adapt a Mature Content Marketing Program – Felicia Yukich & Sarah Nabors

Four Seasons Hotels & Resorts has been a pioneer in developing industry-leading content programs. In this clip from Content Marketing…

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Marketing Talk Live: Measuring success in the connected world

Businesses are better in a connected world and Facebook believes in demonstrating the value that your business creates by measuring…

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Facebook Marketing Talks Live: Creative Best Practices

People often ask us what types of content and creative are the most compelling on Facebook. Watch as we discuss…

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