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Matt Cutts of Google introduces the canonical link element. Resources: Blog post on Google webmaster blog: http://googlewebmastercentral.blogspot.com/2009/02/specify-your-canonical.html Yahoo blog post:…
Link building: you can’t do it alone! Tom Critchlow, head of search marketing at Distilled, shows us how important interacting…
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Rand walks through some of his favorite competitive analysis tips for Open Site Explorer, and introduces some common mistakes marketers…
Google’s algorithm updates in the last year or so have really been focused on higher-quality results. That means that if…