Salesforce and Datorama are launching a marketplace for brands and agencies to create and use apps using Datorama’s marketing intelligence…
If augmented reality (AR) is going to offer a reliable overlay for physical reality, it needs to be anchored into…
Aivon’s depiction of how its new token-based community will work Metadata is the Achilles heel of video. These shorthand textual…
Over the last few years, a variety of vendors have offered account-based marketing (ABM) capabilities as standalones or as additions…
Started in Paris five years ago, the TV Time tracking app lets viewers find when their favorite syndicated, episodic TV show…
Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is…
Facebook playable ads are among the new advertising features for gaming advertisers. Facebook announced new advertising offerings for app marketers…
Snapchat is rolling out two new beta programs this week. Starting July 31, a small group of its Discover partners…
The Interactive Advertising Bureau (IAB) Tech Lab has been moving quickly to catch up with blockchain. A week ago, its…
Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is…