ICC 2016 – How to develop Audience Personas – Ardath Albee

The challenge for marketers is in consistently striking the right note with their content to move buyers from interests to…

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#CMWorld 2016 – How Many Buyer Personas Do You Need? – Adele Revella

REGISTER TODAY FOR CONTENT MARKETING WORLD 2017: http://www.contentmarketingworld.com/ Buyer personas can actually get you into trouble. In this clip from…

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