In this day and age, a historic moment in time where the internet is taking over, advertising agencies are changing their ways and jumping aboard the social media bandwagon left and right. Unconventional forms of marketing are becoming conventional, and top ad agencies recognize such.
In particular, blogs or “blogging” has entered the forefront of social media marketing. I know the saying may be old school, but nowadays “everyone and their mama” has a blog. Millions of companies and regular old folks are blogging on a daily basis ranging from posts about how to smoke a rack of ribs to benefits of marketing online. Blogging is the most notable form of marketing in 2010, and will continue to be a leader as time goes on. Blogs, similar to social networks, respond to our genetically programmed want/need for human interaction. We want to associate with other human beings, and blogging allows for direct communication with individuals around the globe, which fills such a void.
Additionally, social networking is equally important. Twitter, Facebook and other social sites are some of the highest ranking websites on the internet, which I believe speaks for itself. Plus, Google and Bing are now displaying Twitter posts (aka Tweets) realtime in their search engines, so Twitter in particular has become not only a social media tool, but a tool for Search Engine Optimization (SEO). This is an area Aaron Schoenberger from The Brainchld Group has been researching since its conception, and Twitter SEO has proven to be a very effective tactic.
A critical part of any social media campaign is SEO. There are no ifs, ands or buts. The harsh reality is, the coolest social media campaign can fail if it receives limited exposure, and SEO focuses on achieving high rankings to combat failure. By obtaining targeted traffic via SEO, companies can be sure of success given high rankings and qualified, free visitors.
I am looking forward to the future and believe the entire advertising industry will, at a certain point, go online. Books and magazines are slowly being phased out and replaced with iPads and Amazon Kindles. Television commercials will slowly fade away as the internet and TV merge. All of this is inevitable.
The Brainchild Group
Breaking Internetional News: 2017-10-20 04:00:31
- Bush smacks down Trumpism
- Report: Pollution linked to 1 in 6 deaths globally
- Exclusive GoPro footage inside Raqqa conflict
- CNN returns to a city destroyed by years of brutal ISIS rule
- ISIS leaves Raqqa, but where's its leader?
- WH chief of staff: I advised Trump on calls to soldiers' families
- 4 soldiers dead. A chaotic scene. Few answers
- Rape as a war on women's bodies
- Spain to trigger direct rule on Catalonia in effort to crush split
- China calls on US to 'abandon its prejudices'
- Could gentrification save some cities?
- 'World's smallest hotel' in old VW Beetle in Jordan desert
- The simple yes-no question dividing Australia
- Google exec: Our society is in real jeopardy
- White supremacist heckled during speech
- Weinstein Co staffers: No, not everyone knew
- Third city investigating Harvey Weinstein
- Drugmaker scrutinized after CNN report about targeting of nursing homes
- China's economy cools slightly in third quarter
- France mulls law to fine men for catcalling, harassing women
- CIA Director Mike Pompeo said the United States has to act as if North Korea is on the verge of being able to strike it with a missile and act accordingly -- and that President Donald Trump is ready to do so.
- The fatal effects of pollution are seen across our planet.
- Filmmaker Gabriel Chaim has been embedded with US-backed forces in Raqqa. He has been filming GoPro footage throughout his time there.
- It was here, at the main square in Raqqa, that ISIS militants unveiled their brutality to the world -- they carried out public executions for offenses as minor as smoking and placed the heads of the dead on spikes.
- As US-backed forces this week announced they'd ousted ISIS from its self-declared capital in Syria, the fate of the terror group's reclusive leader, Abu Bakr al-Baghdadi, remains a mystery.
- White House chief of staff John Kelly said Thursday he advised President Donald Trump on what to say before he called the families of the four fallen soldiers who died during an ambush in Niger.
- Defense Secretary James Mattis wants answers regarding the ambush by 50 ISIS-affiliated fighters that left four US soldiers dead and two wounded in Niger two weeks ago, three senior US defense officials told CNN Wednesday.
- A seven-minute video showing a woman being beaten, raped and then beheaded in a public square in the Democratic Republic of Congo (DRC), was circulating on the messaging platform Whatsapp for months before being validated and published by France 24 last week.
- President Donald Trump sent this tweet on Thursday morning: "Workers of firm involved with the discredited and Fake Dossier take the 5th. Who paid for it, Russia, the FBI or the Dems (or all)?"
- China has called on the US to "abandon its prejudices" after US Secretary of State Rex Tillerson claimed Beijing was subverting the global order and pursuing predatory economic policies.
- In July, a group of long-time, mostly Latino residents of Los Angeles' Boyle Heights neighborhood staged protests outside a trendy new coffee shop called Weird Wave Coffee, holding signs that read "Amerikkkano" and "WHITE COFFEE."
- Most of us get rid of old autos when their engines finally give up, but one man has turned his battered old VW Beetle into what he claims is the world's smallest hotel.
- Few issues have divided the Australian public in recent times as much as the vote on same-sex marriage.
- In November 2014, the Guardians of Peace -- a group affiliated with the North Korean government -- hacked Sony Pictures because the studio was planning to release "The Interview," a movie they felt insulted their leader, Kim Jong Un.
- The University of Florida in Gainesville is bracing for a day of protests Thursday when white supremacist Richard Spencer arrives to deliver a speech on his racist views on campus.
- It has taken me a few days to process the sudden explosion of allegations of sexual harassment, abuse and assault made against Harvey Weinstein. Each woman who steps forward leaves me with a mixture of emotions. On the one hand, I feel an overwhelming sense of relief and pride when I see women joining together to share their stories. On the other, I experience a sense of horror over the staggering number of accusers. Women stripped of their power, silenced and shamed.
- The Los Angeles Police Department has opened an investigation into Harvey Weinstein after a person has come forward with an allegation of sexual assault against the disgraced movie mogul.
- Los Angeles City Attorney Mike Feuer has launched an investigation into California-based drugmaker Avanir Pharmaceuticals, the subject of a CNN report into its aggressive targeting of nursing home residents with a drug called Nuedexta that may be unnecessary or unsafe for this population.
- Rock music plays on the radio in Romano Puntin's workshop which is littered with tools and cars in various states of repair.
- Men who catcall, harass or follow women on the street in France could face on-the-spot fines under a new sexual-abuse law planned by the country's minister for gender equality.