In this video I talk to Kevin Flaherty of The Van anew music streaming site that is doing new things. We discuss:
► Why music discovery is broken
► How The Van compensates artists more fairly
► Why The Van doesn’t use genre categorization
► Why people are better than algorithms for music discovery
To experience The Van head to the thevan.wtf
Email Kevin @ admin1@thevan.wtf
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Chapters:
00:21 Exploring the focus of the upcoming interview with Kevin Flaherty
01:26 Redefining business principles to support artists financially
04:49 Shifting mindset about fans’ support for artists
05:45 Curation focus on streamlined listening experiences
08:39 Challenges of genre tags and music curation
09:37 4×4 feature for focused listening experience
12:25 Engaging with “the van” for quality and relevance
14:17 Financial benefits for artists on “the van”
17:21 “The van” as a direct support platform for artists
23:34 Call to action for artists to engage with “the van”
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Join me in this captivating conversation with Kevin Flaherty from The Van, a groundbreaking music streaming platform that’s changing the game. We unravel the flaws in today’s music discovery process and how The Van champions fair compensation for artists. Explore the innovative approach of The Van, which shatters the traditional genre categorization, and dive into the profound idea that human intuition trumps algorithms when it comes to music discovery. Discover a fresh perspective on the future of music streaming, where artists and listeners come together in harmony. Don’t miss this opportunity to be at the forefront of music evolution!
#musicmarketing #musicpromotion
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I want your shirt!! Oh and great video!!
Annnnnnnnnnd it looks like the site has shut down. There goes that :
"I said let's take the steering wheel out of the car. Everybody puts steering wheels in when they make a car. Let's just take it out."
Yay! Gatekeeping is back!
1:26 You know why it is the way it is? Because file trading has devalued music. The labels and retailers are partially to blame because a 12 song CD was $22 at the mall when it should have been about 12 bucks. But file trading made music free and now there are generations who have grown up getting music for free and expecting it. So people started making disposable music.
#NoRegerts
Coexistence! That is a keyword. Thank you
I think your stream overwhelmed the site with new people X3
The website tries its best to be “cool” or “retro” but instead the Ui is pretty unfriendly. Also where do we think the money is coming from with subscription based services that puts millions of songs at your fingertips for the price of one cd a month. We have access to more music then we ever have,if we want Spotify to pay more then we have to expect the listener to pay more for subscriptions,then you have people that don’t pay at all. Sounds like an old head the just wishes things were the way they were “back in my day”. Genre is just a means for us to recognizing things,yes we know music blends now days,we know people listen to all sorts. my algorithm suggestions are spot on because I listen to alota music
Thanks for posting this and sharing this Jesse! I signed up and filled out the artist/label portion with a recent album to test it out. As a lofi hip hop artist, most of these platforms can be tough to make a dent among vocalists and bands, but I love the idea of centering the artist and paypal access. We'll see how it goes!
sounds rad, love the concept.
just signed up & submitted a song, well see how it goes
Drive Like Jehu? Deep cut. How long you had that shirt?
I think Reddit's kind of guild system would be better as a direct compensation method – it is called gamification and inserting fun into this transaction. End goal is the same – paying artists – but it's super important what method you use to achieve the goal. Just throwing money at artists the Paypal way is just too bland and wouldn't motivate a lot of people to do it, IMHO.
bandcamp
I looked The Van up and it appears that the artists and labels have to be invited by the The Van's admin. Umm, I hope that's only a temporary thing because if not then it is just an exclusive club that won't help 90% of us. Anyone have to elaborate on this. I will log in on the site to explore it.
Intriguing idea, great goals and intentions. Website /UI and business model really needs lots refinement & work. Good luck!
Sounds like a cross between BandCamp and Spotify… probably needs to be fleshed out more, but will over time if it survives. I think I would like to be “invited” to get in on the ground floor of this platform. Any chance to get in front of new fans and open a new revenue stream is beneficial.
Thank you Jesse. You are actually helping us. This is inspiring man.
just opened the website, and have no clue at all about what it is… Obviously website needs lots of improvement. Any website should be self explanatory and informative, so that an idiot like me can understand.
You gotta go into things blind
I have to agree with Ignattius here before me: The site seems and is great, I just signed up and posted one release to try things out but good god please for the love of god make the UI just a little more bearable and straightforward. I like the idea, but it's really not a good website purely design wise.
Can't wait to post music onto this new site.
Since The Van is pretty "rogue" and presumably used by a very small subset of music lovers, do you think it would be a "good strategy" to release songs here before releasing on Spotify (and company)? I ask because I have some singles that are ready to go, but I'm not quite ready to start releasing on a 6 week cadence (I want to get a few more singles and music videos under my belt before making the first drop) – I'm wondering if putting songs on The Van now could be part of a create-underground-buzz strategy, or if it's more important/effective to release everywhere on the same day… thinking emoji
Sooo…. bandcamp?
Edit: finally mentions bandcamp in passing 27 minutes in. This just seems like band camp but with less features, And less musicians.
I think alternatives in tech are a huge necessity not just in the music streaming world but in general.
For instance, YouTube I think needs a real competitor. There is stuff out there like Rumble and Vimeo and whatnot but prettymuch everyone is on Youtube. Basically everyone is on Spotify. Its difficult for the newer competitors to get to that point because theyre either bought up or have a hard time giving their users as smooth of an experience as a huge tech company with all the resources.
How do you think we can solve this problem? I think tech continuing to have a monopoly will result in more abuse of content creators and a less enjoyable experience overall because there wont be a need to improve or to stop poor behavior without competition.
Ive always thought it would be neat to see a blockchain streaming service but I think it would be hard to implement because theres no way to make a crypto for sure have value and we arent at the point you can pay most of your bills with it yet.
Like streams could generate or "mine" coins but theres no way to convince people it has actual value, that I know of.
Love that there are people out there who are thinking of the little guy (the artist). Really insightful and I agree about shifting the culture of how music is absorbed.
I just went to the site and I already found a band that I really like that I would have never discovered otherwise, thank you a lot for this!
Another great video!