TikTok Influencer Marketing is what is breaking songs for the least amount of money in the history of music marketing. I break down:
► How to do TikTok Influencer Marketing
► What is TikTok Influencer Marketing?
► How to contact influencers to do TikTok Influencer campaigns
► What to pay influencers for TikToks
► How to coordinate a Tiktok Influencer Campaign
► How to promote a TikTok Influencer Campaign
Chapters:
0:00 TikTok Influencer Marketing Is The Most Effective Marketing in 2023
3:00 What Is TikTok Influencer Marketing?
5:07 Who is TikTok Influencer Marketing For?
6:06 How To Do A TikTok Influencer Campaign
8:53 How To Find Ideal TikTok Influencers
12:09 How To Contact TikTok Influencers
13:16 Budgeting & Paying TikTok Influencers
15:10 Approving The Influencers TikTok Video
15:58 Choosing The Part Of The Song For The Campaign
18:27 Scheduling Your Influencer Campaign
► Chartmetric – http://chartmetric.com
► How To Blow Up On TikTok – https://www.youtube.com/watch?v=omKZ-9HUHh4&list=PL0i-5Ujnd4VVTUEEcoX4uTqK4j1EnvhGs
► How To Find Community Around Your Music –http://youtube.com/playlist?list=PL0i-5Ujnd4VUmd6mnlSRb6TTUKCbEsNm7
Links:
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🎛 Mix Or Master A Song With Me: http://foundsoundation.com/
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👽 Reddit On Music Promotion: https://www.reddit.com/r/MusicPromoTips/
Curious about how songs are breaking records with TikTok Influencer Marketing without breaking the bank? I’ve got you covered! In this video, we’ll dive into the world of TikTok Influencer Marketing and make it super easy to understand. Learn the ins and outs of how to kickstart your own TikTok Influencer Marketing campaign, from reaching out to influencers to figuring out fair compensation. We’ll walk you through the steps of coordinating a campaign and share the secrets of promoting it effectively. Say goodbye to complicated jargon, and let’s demystify TikTok Influencer Marketing together, so you can skyrocket your music without spending a fortune!
#musicmarketing #musicpromotion #tiktokmarketing
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This is great info tysm
Good morning dawg, here concentrated on picking up work at @ 6:29 – please find this Q: following an artist search, since the songs do not contain playlist information, navigating into the [Playlist] on Chartmetics will bring the playlist mentioned at 6:29 and work from here?
Lol im trying not to sweat it but @ 6:29 what "search" will result in playlist?
Will this work for our 10 min instrumental jams?
do you send money before or after they post it
hey, for influencers on tik tok creator marketplace, when they make video of ur product where do they add the link to your product page for you to get the sales ?
Are the fans on TikTok real? Do they buy hard tickets or merch?
Any help on figuring out my micro genres? I have always struggled (as many artists) in drawing similarities aside from my direct influences that I do t want to draw attention to fir legal purposes lol
OMFG I've lived through the era of rotary phones, manual steering, and encyclopedias. Can't I just hire someone to handle all this for me??
Watching this as a business owner – learned a ton!
The einer bankz diss track 😩🔥
This was so helpful! A quick question – would it help to run these influencer videos as spark ads to go viral on tiktok? Thank you!
So basically you're buying around 20 lottery tix. Cool.
This video somehow made me more exhausted by the world we live in.
I agree with your point about Facebook ads and Radio promotion. I looked through your content for something helpful on indie and sub-genres with a grown-up audience. Obviously, they are not on TikTok 24/7. Is there a video that I missed? I couldn't find anything. Thank you!
How much money do you need to get an influencer to use your song?
Appreciate you Jesse! Great insights.
yeah… but you can't write with everybody on tiktok… i've tried on some tiktoker still no reply XD
Love all the detailed information, Jesse. Our team has learned a lot and really appreciates you sharing your insights. Spotify campaigns we ran in 2022 for Ben DeHan (https://youtu.be/ekDbTmlCtlk) saw 224% growth in Ben's playlist adds over the year. Looking forward to implementing these TikTok techniques with the next releases. Would you recommend a similar strategy with older releases as well?
This all makes sense, but I can't seem to find accounts that would be good candidates to reach out to. There's a lot of hyperpop related tik tok accounts, but none of them seem to be using songs in the background of videos, they all just talk about artists you should check out. anyone else feel this way?
i love this new format your doing for your vids! the edits are awesome
Thank you boos informasinya
Thanks Jesse for giving us some great insight on how to take advantage of the platform, you're definitely one of more underrated YouTubers! looking forward to seeing what you share next
The industry definitely uses TikTok influences AND FB/IG ads. Take this dudes jaded rants with a grain of salt 🧂
How'd this work for punk bands
This would be great if I wasn’t a broke musician 😅
What is the right time to have the influencers post? In the weeks before release (to increase buzz going into release) or after the release is out (so the buzz translates to streams)?
I see s Cure shirt, i hit like.
I'd love to see a video made around your stint working on the 2004 record
you should make a video on how to write the contract
Rezz did this so well with her song making a meme challenge with it
Thank you so much for doing this! I am an independent artist ready to take my music to the next level and build a solid fan base, live show bookings, etc! This is soooo useful!!
bro how to write to you? I want to work with you
I make hyperpop, and this is super freaking helpful!
Thank you so much Jesse
Am I the only one who thinks that Jesse always sounds like he needs to blow his nose?
Does spending on a music video still take precedent over TikTok marketing?
hey Jesse, just wanted to know how I would get paid from a feature I did for another artist. he uploaded our song on ditto his distributor but I am with distrokid. he has added me as a main artist so the song appears on both of our profiles on Spotify, so will distrokid know to pay me or what do I need to do to get paid?? thanks Jesse.
You should make a video on how even big artists can have terrible marketing causing there downfall.
Lucenzo who made the Fast And Furious 5 hit, Danza Kuduro had only one big international hit. While other songs only having some success in Europe.
Even his manager, Dieter Wilson (former manager of Michael Jackson) couldn't help.
Lucenzo wasn't allowed to release any new music since 2012 because of issues with his previous record label which involved a massive lawsuit. He returned in 2020 after signing with a new label.
okay your memes are always on point but the 'bug chasing the woke mind virus one' made me chortle
Needed this today! Thanks Jesse
im glad your back my friend
Jesse – Great content as always! Timely too! What are your thoughts on Viberate as opposed to Chartmetric?
Nathan Fielder is a genius
My day job is influencer marketing, specifically on Tiktok, and I highly suggest having payment go through once the content goes live on Tiktok. This is also so you work with the influencer to agree to content once it does go live beforehand so it is within your wishes and what you envision. Put that all within the contract, 95% of the time the influencers I have worked with (and I have worked with hundreds of various levels of influencers) are okay with payment after it goes live. Less chance of them ghosting you once you pay them.
#FREEGAME 🗣🗣
the intro to this is my new favorite movie