Content and SEO Strategy for Service-Based Businesses



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How does SEO strategy differ for businesses offering a service, like electricians or business growth consultants, instead of e-commerce? Even though the best practices of SEO are basically the same, there are nuances of strategy that are different for product versus service-based businesses. This could include local SEO considerations, differences in CTAs, and data from studies on lengths of content and internal pages that shows how strategy differs by industry.

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6 thoughts on “Content and SEO Strategy for Service-Based Businesses”

  1. Everyone says how duplicate content is a big no no. But a competitor is ranking 1st, 2nd or 3rd for all the cities nearby and they literally have word for word duplicate content on their city landing pages. The only thing they changed was the city name.

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