Determine if Driving Calls is Your Most Valuable Goal – Google Best Practices

Calls are an important way to connect with mobile users. There are two options for driving calls with AdWords: (1)…

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Optimize for Better Display Performance – Google Best Practices

Wanna see your display network performance? Go here: https://goo.gl/Vjacxm Check out the full video series: https://goo.gl/FozlLq Want more? Get the…

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Optimizing AdWords with Analytics Goals and Audiences – Google Best Practices

Analytics gives you more insight than is offered within AdWords by itself. You can use GA with AdWords in a…

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