Dive into the world of technical SEO audits with Martin Splitt and gain practical tips for improving your website’s search engine performance. This video guides you through understanding your site’s technology, properly using audit tools, and making sense of complex data to uncover hidden opportunities. Learn what specific technical issues to look out for and how to prioritize fixes for maximum impact.
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Speaker: Martin Splitt
Products Mentioned: Search Console
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It’s good — clear, and perfectly sets the tone for an Technical SEO-focused guide. But is image compression/format, alt, white space, code error, supporting script is not a part of technical SEO?
The best part in all this, is where you say: please please please do not follow your tools blindly 😊
As good as it should.
Please give more info about hreflangs audit next time. Thank you Martin.
finding the issues is one thing, convincing the client to actually make the fix is another entirely
Thanks Martin. 😊
Could you please make your slides available/downloadable?
If 404s caused by deleted products make it up to 1/6 of overall crawl and uptide… then I guess it might be a crawl budget waste, right? But how do I evaluate possible overall impact? Just run statistic on a sample, how long in average is the indexation delay, if I see a quite high amount / share of currently discovered or even crawled but not yet indexed pages? Any other ideas? Thnx
One of the Search off the Record episodes was about canonicalization which I listened to recently. I would love a deeper, more technical look at canonicalization.