Hi, it’s Aarin of Honey Bar Media and I teach real estate agents how to attract leads sales and referrals online. In this video, I’m going to show you how to use a content calendar. I’M also going to show you seven simple steps that you can use to master social media marketing for real estate. Make sure you stay to the very end, so you can get a copy of the exact content calendar that I use for all of my top-producing clients. **Tip Number One Take Photos, Everywhere**Always have content ready to go.
This could be anything like beautiful homes, amazing restaurants, cute little shops, stunning hikes pictures with community influencers around your office and even fun times with your team and family, Speaking of which, if you have a team, you can instantly double your content by encouraging all of your Team members to take and send you photos as well **Tip Number Two Filter, Your Photos**Make sure your photos are beautiful and match your brand. Social media is often the first encounter that a local resident will have with your business, so make sure to put your best foot forward. My favorite editing, apps are Canva and PicMonkey. **Tip Number Three Use a Content. Calendar**A content calendar helps you stay organized and on track.
It ensures that all of your social media gets posted consistently, even when you get busy For a real estate agent, a content calendar might look something like this **Monday ** Feature a local hotspot, such as a new restaurant or shop.- **Tuesday ** Share real estate tips by Answering common questions.-, **Wednesday ** Spotlight the community, such as local events or notable residents.- **Thursday ** Post, something personal to humanize. Your brand.
**Friday ** List upcoming events.- **Saturday ** Promote your business, including listings and open houses. **Tip Number Four Write an Interesting Description**Use, the formula Who What Where, When, Why and end with a question to engage your audience, For example, “ Who? What? Where, when?
Why and of course at the very end, include a question. “ **Tip Number Five Include a Call to Action**End every post with a call to action to generate leads. Examples include “, Never miss a thing in NYC Click here to get fun. Local events delivered to your inbox weekly “ “, For reviews on more local hotspots visit. Our blog “ “ For an instant home evaluation click here, “ “ Thinking of buying or selling your home this year Call or text us anytime, “, **Tip, Number, Six, Pick Your Platforms and Forget the Rest**Focus on the best social media platforms for real estate agents.
Facebook Pages Facebook Ads local Facebook groups Instagram and your Facebook profile Ignore other platforms until youve mastered these Note that it is against Facebook’s Terms of Service to use your personal profile for commercial gain, so post all business promotions on your page, not your profile. **Tip Number Seven Schedule Your Posts**Schedule your posts, one week in advance, using your content calendar For Facebook use the native scheduler For Instagram. I recommend using a program called Later.As promised. I have a special bonus for you in the online marketing library of my signature program, Elite Strategy, Academy, Just click, the link below and I’ll.
Send you a copy of the exact content calendar that I use as a social media manager for all of my top-producing agents. If you liked this video hit the like button below Bonus points, if you share it with your friends, **Read More Real Estate SEO Edmonton, Boosting Your Property Listings**