5 Common Objections to SEO (& How to Respond) – Whiteboard Friday



With marketing budgets taking a hit under the economic strain of COVID-19, advocating for the value SEO can bring to a struggling business is a new take on an old battle. This popular Whiteboard Friday episode by Kameron Jenkins covers five common objections you’ll hear to SEO and how to counter them with smart, researched, fact-based responses — an important skill to brush up on now more than ever.

5 Common Objections to SEO (& How to Respond) – Whiteboard Friday ► https://mz.cm/330ybyP
***************************************

Additional Moz Resources:

Beginner’s Guide to SEO ► https://mz.cm/2SGOGdV

The Keyword Research Master Guide ► https://mz.cm/3jPdPio

30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3

Check out Moz Local ► https://mz.cm/36Pbz7h

Learn about STAT ► https://mz.cm/2IiqTzf
***************************************
STAY IN TOUCH:
Moz ► https://mz.cm/30QvHCm
Facebook ► https://www.facebook.com/moz
Twitter ► https://twitter.com/Moz
LinkedIn ► https://www.linkedin.com/company/moz

source

3 thoughts on “5 Common Objections to SEO (& How to Respond) – Whiteboard Friday”

  1. My best SEO selling point is CPL (cost-per-lead) or ROAS (Return On Ad Spend). I often explain to stakeholders that optimized content will provide qualified traffic leads/sales for years to come, while for PPC they have to pay for every click.

Leave a Reply

Your email address will not be published. Required fields are marked *