How to Use Facebook's Asset Customization to Tailor Your Ad Placements

Want to use one piece of creative for more than one ad placement? Wondering how to easily fine-tune a single creative asset to Instagram and Facebook ads?

Facebook ads expert, Paul Ramondo, shows you how to customize one creative asset for multiple placements without leaving Facebook Ads Manager.

You’ll discover how to use the asset customization tool to adjust one video or image for use in ad placements across Facebook, Instagram, and Messenger

Learn how to assign optimized thumbnails, captions, aspect ratios and more for placements in the Instagram and Facebook feeds, Stories, and Messenger.

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00:00 Intro
00:25 Choose You Creative Asset
00:37 Open and Edit Your Facebook Ad
01:45 Customize the Thumbnail for Video Assets
02:17 Customize and Edit Assets for Ad Placements
03:26 Customize and Edit Assets for Instagram Stories Ad Placements

#SocialMediaMarketing #FacebookAds #FacebookMarketing


10 thoughts on “How to Use Facebook's Asset Customization to Tailor Your Ad Placements”

  1. Hi! Could you help me please? I used this tool but when I save it this message shows: Creative Missing Link URL: Asset Customization Ads require a link. I don't understand what link and where to place it! Please!

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