Read more about this in Chief Content Officer Magazine here: http://cmi.media/CCO
Conflicting expectations and clashing communication styles can bring any agency-client relationship to its breaking point. To set the stage for these beneficial marketing partnerships to thrive, Allee Creative CEO Melissa Harrison suggests taking a more choreographed approach to writing your service contract. Follow her lead to add clarity, increase mutual understanding, and receive more value from your client engagements.
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