REGISTER TODAY for Content Marketing World 2020: http://www.contentmarketingworld.com/
What do these three things have in common?
1. Major national corporation fined $1,250,000 for app store reviews.
2. Facebook video with a reach of over 35,000,000 and 32,000,000 of those were a lie.
3. Consumer brand gets a 300x bump doing an Influencer campaign and spent less than 1/300th of what their competition spends.
Scott Stratten is responsible for all three.
In this keynote session from Content Marketing World 2019, Stratten, President of UnMarketing, tells all, with real-life examples of what to do (and what not to do) in order to be successful with influencer marketing, data, and disclosures. Plus he discusses ethical versus vanity metrics, share some inspiring case studies, and leaves you with tips on how to make these tactics work for you.
To see the full presentation & slides from #CMWorld 2019 order our POST SHOW VIDEO ACCESS:
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