#ContentTECH 2019 – Using Power of Data to Align Sales & Marketing Content – Amy Higgins



Learn more about ContentTECH Summit: https://www.contenttechsummit.com/

Building a bridge between sales and marketing is never easy. It’s the classic chicken and egg scenario. In this clip from ContentTECH Summit 2019, Amy Higgins, a content strategist from Salesforce shares real examples of how data-driven, highly targeted content helps the sales team convert customers to make the perfect “omelet.”

To see the full presentation & slides from #ContentTECH 2019 order our POST SHOW VIDEO ACCESS: https://contenttech2019.videoshowcase.net/

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