CSS Webinar: Policy and Feed Maintenance

In this first video in the Comparison Shopping Services (CSS) webinar series we will cover the basics of Merchant Center, policy disapprovals and feed maintenance.

From 1:20: Merchant Center Basics
What are product feeds and what are they made of
Which attributes go into a Shopping feed
When should feeds ideally be updated

From 8:20: Merchant Center Disapprovals
Why are account and items disapproved
Where are account and item disapprovals shown

From 19:15: Merchant Center Maintenance
Why feed maintenance
How to put price/availability updates on auto-pilot
How to map product data to Google’s feed specification

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