You’re tired of paying for leads on Home Advisor, Angies List, and other websites that promise “qualified” leads. These leads are not exclusive, and are costing your mold removal business hundreds of dollars with very little return. Well good news for you, our blog post today is all about your business using a real example from one of our mold removal clients BioClean CT. BioClean CT came to Develomark looking to increase their lead flow after investing thousands into services like Home Advisor. Knowing their leads were not exclusive, BioClean CT set out to make their website work for them rather than having to rely on purchasing leads that were simply just “looking for the best price”. Today you’re learning how to turn your mold removal and remediation website into a lead generation machine producing high quality inbound leads.
Step 1: understanding the best mold removal keywords
When planning out your SEO campaign for your mold removal website, you’re going to need to select the best keywords possible. Keywords allow you to show up for popular searches in all of the major search engines including Google, BING, Duck Duck Go, and Yahoo. We have found that the best mold removal keywords are the following:
What does mold smell like?
Strong mold smell
How to test for mold
Air quality testing
Mold in crawlspace
While these are seen as the target keywords, there are also topical keywords in which we discuss later in the article that your customers are already searching for. These are keywords that answer questions that we have found through research with our existing mold removal clients. Implementing these keywords on your website following SEO best practices.
Learn more on our website: https://develomark.com/
Visit our clients website (example on this video): https://www.biocleanct.com/