The Impact of Queries, Long and Short Clicks, and CTR on Google’s Rankings – Whiteboard Friday

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https://moz.com/blog/impact-of-queries-and-clicks-on-googles-rankings-whiteboard-friday

http://bitterrootriver.org/pma/ Through experimentation and analysis of patents that Google has submitted, we’ve come to know some interesting things about what the engine values. In today’s Whiteboard Friday, Rand covers some of what Google likely learns from certain user behavior, specifically queries, CTR, and long vs. short clicks.

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Posted in: SEO

4 thoughts on “The Impact of Queries, Long and Short Clicks, and CTR on Google’s Rankings – Whiteboard Friday”

  1. I wonder if Google would be good enough to provide this extra data for site owners? Ah, I'm sorry, I forgot Google is an advertising company and don't want to make it easy for site owners to build organic search rankings without paying for adverts. Silly me!

    Great video though Rand!

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