Marketing Live 2018: Deliver Growth – Predict What People Want to Drive Results



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Intent is the most powerful fuel for brands to drive results. But, throughout today’s consumer journey when there are more real-time signals than ever before, how do marketers keep up? Consumers expect brands to anticipate what they need and assist them in getting things done, and brands leading the way are building an engine for growth— with the right data and machine learning to make it happen.

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