How To Turn Your Customers into Brand Fans



This is the first roundtable discussion about Content Marketing Institute’s 2015 B2C content marketing research.

For more information: http://contentmarketinginstitute.com/2014/10/2015-b2c-consumer-content-marketing/

Participating in this discussion: Julie Fleischer, Director of Data + Content + Media at Kraft Food Group; David Germano, VP of Content Marketing for Magnetic Content Studios; Todd Wheatland, Head of Strategy at King Content; Andrew Davis, author of Brandscaping; and Brice Bay, Chairman and CEO at EnVeritas Group.

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